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Disclosures

Anti Spam Policy

BankFirst Financial Services is dedicated to ensuring compliance with the ‘Can-Spam Act’, which took effect January 1, 2004.  You may receive email from BankFirst in the following circumstances:

  • Acknowledging your application has been received and requesting additional action
  • Requests for additional information to support your current application
  • Thanking you for your valued business
  • Advertisements for our products, services, changes in services, new product availability
  • Advertisements for third party products and services where we have determined that such product or service may be of interest to our customers.

To ensure compliance with the Can-Spam Act, BankFirst has implemented the following guidelines for email delivery:

  1. All emails sent to you by BankFirst will clearly identify BankFirst as the sender.
  2. The Subject Line of any email you receive will always accurately describe the subject matter of the email.
  3. Any email from BankFirst will include the ability to unsubscribe from future email messages.
  4. Unsubscribing will ensure the customer is removed from any advertising emails.
  5. Advertising emails from BankFirst will include information that the email is an advertisement, either in the body or footer of the email.
  6. All emails sent to you directly by BankFirst include valid postal address information in the footer.
    The address for BankFirst Financial Services is:
    P.O. Box 31
    Macon, MS  39341
  7. All third party marketing partners are required to comply with the Can-Spam Act.
  8. Emails sent to you directly by BankFirst include an email address and physical address where you can send suggestions, complaints, or other correspondence.

 

Third Party Can-Spam Compliance

In addition to the compliance issues described in the section above, BankFirst Financial Services requires third party marketers to comply with additional email marketing requirements.

  1. BankFirst makes every effort to ensure that all third party vendors comply with the requirements of the Can-Spam Act.  This includes contractual agreements to comply, approval of third party ads by BankFirst prior to delivery, spot checks on third party emails and other efforts deemed reasonable by BankFirst in order to ensure ongoing compliance.
  2. Third party email may only be delivered to individuals who have provided the third party marketer with direct or indirect permission to email offers.
  3. In the event of a complaint regarding a third party marketer, within 72 hours of that marketing partner will provide the complainant with:
    • The website at which the complainant signed up
    • A link to the privacy policy of the sign-up site evidencing a privacy policy which clearly indicates the complainant has given permission to receive email offers
    • The date the complainant signed up or opted in (and the time if available)
    • The IP address from which the complainant signed up.